The personal data controller is Wyborcza sp. z o.o. with its registered office in Warsaw, the address: ul. Czerska 8/10, 00-732 Warsaw. The Trusted Partners cooperating with Wyborcza sp. z o.o. are also personal data controllers.
A user has the right to access his or her data, the right to request its rectification, erasure or restriction of its processing, the right to data portability and the right to object to processing of personal data based on the legitimate interests of the controller, as well as the right to lodge a complaint with the President of the Personal Data Protection Office (UODO).
Consent should be freely given. The lack of consent will not affect the accessibility of our websites, however, in that case they may be less convenient to use, for example, you may receive content which is not tailored to your interests and preferences. After giving consent to processing of personal data you have the right to withdraw it at any time. The withdrawal of consent does not affect the lawfulness of the steps taken in the period, when the consent was given. At any time, you may also withdraw or limit your consent to the use of cookies and similar technologies by changing your browser settings. We would like to emphasize that profiling for marketing purposes by Wyborcza sp. z o.o. takes place on the basis of the consent given by a user or the legitimate interests of the data controller. In order to verify how our Trusted Partners operate, please read the information they provide as part of the List of Trusted Partners or in their privacy policies. When your data is processed on the basis of the legitimate interests of the controller, you have the right to object. If the mechanisms provided here do not enable you to raise an objection regarding a specific purpose or entity, please contact the competent controller in accordance with the guidelines in its privacy policy.
For more information please go to the Privacy Policy of Wyborcza.pl. Should you have any questions, doubts or requests regarding the processing of personal data by Wyborcza sp. z o.o., please contact the appointed personal data protection inspector at iod@wyborcza.pl or in writing to the registered office address of Wyborcza sp. z o.o.
In order to decide about the processing of your personal data by Wyborcza sp. z o.o. and our Trusted Partners, i.e. to: give consent, refuse to give it, limit its scope, e.g. to specific purposes or specific purposes, withdraw consent, as well as object to the processing of personal data based on the legitimate interests of the controller, please use the functionalities provided below.
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Functional cookies
These cookies enable the website to ensure greater functionality and personalization. They may be set by us or by external providers whose services have been added to our websites. If a user does not allow these cookies to be used, some or all of these services may not function properly.
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Cookies related to advertisements and their recipients
These cookies may be set by our advertising partners via our website. They may be used by these companies to build a user’s interest profile and to display appropriate advertisements on other websites. They do not store personal data directly, but they rely on the clear identification of a web browser and hardware. If a user does not allow these cookies to be used, he or she will experience less oriented advertisements.
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Performance cookies
These cookies enable us to count up visits and sources of traffic, thanks to which we can measure and improve our website’s performance. They help us to determine which websites are the most and the least popular and to see how the visitors navigate the website. All of the information collected by these cookies is aggregated and, therefore, anonymous. If a user does not allow these cookies to be used, we will not know when he or she visited our website.
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Strictly necessary cookies
These cookies are necessary for the website to function and may not be disabled in our systems. They are usually set only in response to the steps taken by a user, which boil down to inquiring about services, such as setting privacy preferences, logging in or filling in forms. A browser may be set in such a manner as to make it block or warn about these cookies, but then certain parts of the website will not function. These cookies do not store any personal data.
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Use of data obtained by Agora S.A. for marketing purposes by Wyborcza Sp. z o.o.
I consent to Wyborcza sp. z o.o. (the publisher of the websites in the Wyborcza.pl Group starting from 1 April 2024) using my personal data collected before 1 April 2024 by Agora S.A. (the publisher of the websites in the Wyborcza.pl Group until that date) on the service and application websites in the Wyborcza.pl Group and processed on the basis of the consent I have given, for marketing purposes, in particular for the purposes of displaying advertisements tailored to my interests and preferences on the websites of Gazeta.pl sp. z o.o., in applications and on the Internet. I acknowledge that I have the right to withdraw the consent I have given at any time. I consent to Wyborcza sp. z o.o. storing and gaining access to the cookies installed by Agora S.A. on my end device. Cookie settings may also be changed by using browser settings.
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Social media cookies
These cookies are set by several social media services which have been added to the website so as to enable users to share our content with their friends and networks. They are capable of tracking a user’s browser on other websites and build his or her interest profile. This may affect the content and messages displayed on other websites visited. If a user does not allow these cookies to be used, he or she may not be able to use or see these data sharing tools.
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Storing information on a device or access to it
546 partners can use this special feature
Cookies, device identifiers or similar online identifiers (e.g. identifiers based on logging, identifiers assigned at random, network identifiers) in combination with other information (such as the type of browser and the information contained in it, language, screen size, technologies supported, etc.) may be stored or read on your device in order to recognize the device each time it gets connected to an application or a website – for the purposes presented here.
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Personalized ads and content, ad and content measurement, audience research and service improvement
642 partners can use this special feature
Use of limited data for selecting advertisements
The advertisements presented to you on the website may be based on limited data such as the website or the application you use, your imprecise location, type of device or the content you view (for example, to limit the number of times a given advertisement is displayed).
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Object to legitimate interests
Creating profiles to personalize advertisements
Information about your activity on the website (e.g. the forms sent, the content viewed) may be stored and combined with other information concerning you (for example, information about your previous activity on the website, other websites or applications) or similar people. This information is then used to create or improve the profile relating to you (which may comprise, for example, your interests and personal traits). Your profile may be used (also later) to show advertisements which seem more appropriate, given your possible interests.
Using profiles to select personalized ads
393 partners can use this goal
The advertisements that are presented to you on this website may be based on your advertising profiles, which may reflect your activity on the website, other websites or applications (e.g. form submissions, content viewed), possible interests and personal characteristics.
Creating profiles to personalize content
182 partners can use this goal
Information about your activity on the website (e.g. form submissions, non-advertising content viewed) may be stored and combined with other information about you (e.g. information about your previous activity on the service, other websites or applications) or similar people. This information is then used to create or improve your profile (which may include possible interests and personal characteristics). Your profile can be used (also later) to present content that seems more relevant based on your possible interests, for example by adjusting the order in which content is displayed to make it even easier for you to find content that matches your interests.
Using profiles to select personalized content
159 partners can use this goal
The content presented on the website may be based on your personalized content profiles, which may reflect your activity on this or another website (forms submitted, content viewed, etc. are taken into account), possible interests and personal aspects. For example, this information may be used to adjust the order in which content is displayed to make it even easier for you to view relevant (non-advertising) content that matches your interests.
Measuring advertising effectiveness
572 partners can use this goal
Information about which ads you are shown, as well as how you respond to them, can help you determine how well an ad worked for you or others and whether the ad achieved its objectives. For example, whether you saw the ad at all, whether you clicked on it, whether it prompted you to purchase the product or visit the website, etc. This is very helpful in understanding the importance of advertising campaigns.
Measuring Content Effectiveness
290 partners can leverage this goal
Information about the content presented to you and your responses to it may be used to determine whether the (non-advertising) content reached - for example - its intended audience and whether it was relevant to your interests. They let you know whether you read an article, watched a video, listened to a podcast or checked a product description, how much time you spent using the website, what websites you visited, etc. This helps you understand the meaning of the (non-advertising) content shown to you.
Understanding your audience through statistics or a combination of data from different sources
364 partners can leverage this goal
You can generate reports based on a combination of data sets (such as user profiles, statistics, market research, analytics) regarding user reactions to advertising or non-advertising content. It's about identifying common characteristics (for example, determining which target audiences are more receptive to an advertising campaign or certain type of content).
Development and improvement of services
433 partners can leverage this goal
Information about your activity on the website, such as your response to advertising or content, may be very helpful in improving products and services and creating new products and services based on your interactions, type of audience, etc. This specific purpose does not include create or enhance user profiles or identifiers.
Using limited data to curate content
103 partners can leverage this goal
The content presented to you on the website may be based on limited data, such as the website or application you are using, your imprecise location, the type of device or the content you are viewing (for example, to limit the number of views of a given video or article).
Use of accurate geolocation data
193 partners can use this special feature
With your consent, your precise location (within a radius of 500 meters) may be used to fulfill the purposes set out in this notice.
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Active scanning of device characteristics for identification purposes
103 partners can use this special feature
With the user's consent, a request may be sent to provide specific features of the user's device that will allow it to be distinguished from other devices (e.g. installed plug-ins and fonts, screen resolution) - in connection with the implementation of the purposes referred to in this notification.
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Ensuring security, preventing fraud and fixing bugs
414 partners can use this special feature
Your data may be used to monitor and prevent fraud (e.g. in relation to ads and their clicking by bots) and to ensure the proper and secure operation of systems and processes. This data may also be used to correct any problems that may arise for you, a publisher or advertiser in connection with the delivery of content and advertisements and in connection with your interaction with content and advertisements.
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Delivering and presenting advertising and content
406 partners can use this special feature
Niektóre informacje (np. adres IP lub funkcje urządzenia) są wykorzystywane w celu zapewnienia technicznej zgodności treści lub reklam lub w celu ułatwienia przesyłania treści lub reklam do Twojego urządzenia.
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Matching and combining data from other sources
296 partners can use this special feature
Information about your activity on the Service may be combined with other information about you from various sources, such as your activity on another online service, your use of a loyalty card in a store, or your survey responses, for the purposes explained in this notice.
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Connecting different devices
271 partners can use this special feature
For the purposes described in this notice, your device may be expected to be associated with other devices that belong to you or are in your household (for example, when you log in to the same service on both your phone and computer, possibly uses the same internet connection on both devices).
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Identification of devices based on information presented automatically